I. Lead advocacy efforts to improve the quantity, quality and accessibility of bike-ways in Maine.
II. Foster a love of bicycling in Maine children and teach them to bicycle safely.
III. Educate Maine motorists and bicyclists to Share the Road.
IV. Engage more Mainers in bicycling.
V. Be the leading advocate and voice for Maine bicycling.
VI. Expand membership, increase financial resources and sustain a highly effective organization.